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What is Zillow Instant Offers?

SAVE MY SPOT Zillow Instant offers is already being tested in a few markets and it’s headed your way. This educational session will tell you all about how the product works and its development into a source of strong seller leads for agents. You will also hear directly from agents who are finding success with […]

Los Angeles real estate legend John Aaroe retires

This isn’t the first time Los Angeles real estate icon and business visionary John Aaroe, known for his top-notch client service and magic touch in boosting agent productivity, has pledged to retire in his decades-long, lucrative professional run. In 1998, he sold his brokerage business John Aaroe & Associates to Prudential California, but it seems […]

‘Not sexy,’ but needed: Hurdlr wins Realogy FWD

Hurdlr, a business expenses and income-tracking app, was voted the most innovative startup at Realogy FWD, Realogy’s annual startup competition. The honor won Hurdlr a $25,000 check along with a spot in the ZapStore, the vendor marketplace baked into Realogy’s technology platform Zap. Agentology, a lead generation and qualification service, was runner-up, and 360-degree virtual […]

Climate change will impact the housing market: Zillow

Although the Atlantic hurricane season is still months from being over, it has already shaped up to be one of the most intense in recorded meteorological history. Just last week, Houston and the surrounding areas were pummeled by Category 3 Hurricane Harvey, and Florida is now bracing itself for Irma — a Category 4 hurricane […]

New AI tool gives Realogy agents a competitive advantage: Time

Realogy is embracing AI technology through an exclusive partnership with Ojo Labs, a mobile app that promises to cultivate and nurture leads until they’re ready to be in direct contact with an agent. “In the discovery phase of the homebuying and selling process, consumers often are not ready to speak to someone yet and don’t want […]

The entrepreneurial blueprint: Going from agent to broker

“I don’t care how powerful, persuasive, driven or creative you are … if you don’t have a solid infrastructure when growth hits, you’re not going to last very long.” That’s what John Sylvester, director of business consulting at Better Homes and Gardens Real Estate, said on the Inman stage. In order for that infrastructure to […]

From our new Chief Product & Marketing Officer: People, purpose and passion

Matthew Shadbolt Some exciting personnel news: Matthew Shadbolt is joining Inman as chief product & marketing officer. Matthew has spent the last dozen years building and sharing cool real estate products, first at Corcoran and then at The New York Times. He starts with us on September 18th. If you don’t already know him, you […]

To Florida, Love Texas: Agents offer hurricane advice

As Houston and coastal Texas deal with Harvey’s aftermath, a nervous Florida prepares for the possibility that Hurricane Irma could make landfall this weekend. Cindy Hamann Category 5 Irma, which has already pulverized the Caribbean, could present different challenges to the Sunshine State than Harvey did to Houston — less rain but potentially much higher […]

Why MLSs should charge more, play nice with brokers and merge already

A report released today by a new MLS think tank starts off bluntly: “Almost everyone interviewed for this study feels that the MLS industry has meandered aimlessly for over a decade.” How to stop that wandering? Seven MLSs representing about 300,000 agents, brokers, and appraisers have gotten together to form a strategic thinking forum, MLS […]

Redfin’s 1% listing fee: Coming to a market near you

Glenn Kelman In its first earnings report since going public in July, Redfin posted strong revenue growth, as the high-tech brokerage’s website gained steam and its market share “accelerated.” The brokerage said it planned to roll out its reduced listing fee of 1 percent to cover the vast majority of its projected homeseller clients (down […]

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