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Episode 4 – The Millionaire Real Estate Agent

Looking for a way to remain competitive among top producers, an idea was pitched that forever changed the trajectory of Keller Williams – the Millionaire Real Estate Agent. With a new business blueprint in place, the team focused on developing a culture that makes agents want to call it home. Show Notes: 1:30 – Gary […]

Luxury Connect over the years: In pictures

How do you thrive in today’s luxury market? Don’t miss Inman’s Luxury Connect, October 15-17, 2019, in Beverly Hills, California. Walk away with the marketing, technology and luxury intelligence to grow your business while expanding your referral network with built-in networking sessions. Join 600 of the most notable names in luxury real estate. Reserve your […]

The secret to building an effective and profitable team

It’s tempting to pile on new agents quickly, but experience shows that the most profitable approach is moving slowly and deliberately to make sure new agents are a good fit. Source: click here

How Jay and Michelle Macklin successfully went independent

Reorganizing, rebranding, recruiting — here’s how the Macklins handled their first year after splitting from RE/MAX. Source: click here

Lesson Learned: Don’t lose track of your clients

Each week, we talk to agents across the country about what they’ve learned along the way (and what they wish they had known as new agents). This week, find out how New York City broker Michael J. Franco learned the importance of getting in front of potential clients and having the systems to stay there. […]

5 emails you should send to your sphere

Even as digital channels like social media, texting, and smart speakers gain traction, the king of all communication channels is still…email. It stands to reason. Email is inexpensive. Everyone has an email address. And it’s measurable: the right platform will tell you how each email you sent performed. And that is especially true in real […]

Market reports made easy: 5 ways to tell stories with data

When mining diamonds, it takes an investment of time, money, and energy to extract valuable results. The same is true of real estate market reports. Producing a market publication requires effort, but the results are a valuable tool for expanding your knowledge, articulating your perspectives, and enhancing the sales process for you and your clients. […]

The onboarding calendar to speed new agents into production

Many brokers today have the same frustrations as team leads, sales managers, and even productivity coaches: new agents join and then don’t generate enough of their own leads. And it’s not surprising, considering newly licensed agents come into the market with very little training. This puts the real onus on the brokers. They have to […]

Agent tool fatigue is real. And it’s our fault.

Can you spot any of the following symptoms in your agent community? Resistance to tech change Declining adoption of tech offerings Complaints of tech complexity Complete rejection of brokerage technology policy (rogue agents) If so, you’re likely dealing with an epidemic of “tech tool fatigue syndrome”or simply “tool fatigue.” Caused by the big push for […]

Zillow names new president of mortgage segment

Zillow executives acknowledged previously that the rollout of proprietary mortgage software was taking longer than expected. Source: click here

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