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our goal is to help you stay informed by providing timely and interesting articles.

What professionals make the best recruits (and how to find them)

While most people vacation during the summertime, right now is the best time of year to recruit some of the most dependable and profitable agents you can hire. Who are those people? Find out here. Source: click here

How market share is creating competitive superpowers in real estate

Explosive growth is on the horizon for the brokerage — or group of brokerages — that cracks the market-share code first. Source: click here

5 local ways to compete with big tech

No matter what digital tools you use, you’re probably not keeping up with the big-boy-backed tech. But there are some things that we “smaller guys” on the ground can do that these major players can’t. It’s time to focus on community building. Here’s how to get started. Source: click here

Open houses lacking impact? How 4 agents got creative.

First impressions are also lasting impressions. That’s why it’s so important for agents to think outside the box when it comes to open houses. From promotion to presentation, you need to make an impact on prospective buyers that resonates long after they leave. So for inspiration for making your next open house one-of-a-kind, look no […]

Create new inventory overnight. Here’s how.

Ask most Realtors about their market and they’ll tell you inventory is extremely limited. Even with a market correction on the horizon, there just aren’t enough homes on the market. The same is true here in my market in Colorado. But at YourWayHome, we’ve created a successful strategy to help our agents add to inventory, […]

Use artificial intelligence to improve your lead conversion rate

Today’s real estate agents face enormous obstacles to maintain a consistent revenue stream — market dynamics and growing competition from other agents and digital alternatives are a constant threat. RAP Success Systems (RAPSS) simplifies and reduces the agent’s workload, providing immediate access to essential database management resources. With all the technology choices out there, it’s […]

How to optimize your Google business profile

That search term has grown 92% year-over-year. Search terms like these will continue to grow as more people turn to Google for their real estate search. In fact, Google connects consumers to home buying and selling information 20+ million times per month. Agents have a variety of tools available to help them get a piece […]

Luxury California brokerage Willis Allen launches new tech platform

The platform, dubbed WAREhouse, is designed to increase the productivity of the independent brokerage’s more than 150 agents. Source: click here

No agent, no problem? Redefy launches DIY flat-fee listing platform

For $379, sellers can get listings with 10 photos in the MLS, Zillow and realtor.com as well as a yard sign, contracts, addendums and disclosures — all without an agent. Source: click here

1990s portal Realhub says it will relaunch with millions of global listings

Realhub claims on its website that it will have 7 million homes listed from 22 countries at the time of the relaunch. Source: click here

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