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5 myths about opportunity zones, debunked

What is the Opportunity Zone program, and how can property owners benefit? Here are five nuances for you to chew over. Source: click here

5 fundamental principles every agent should follow

It’s so easy to forget the fundamental principles that always lead to success in building, growing and sustaining a real estate business. Here’s a simple reminder. Source: click here

The missing factor that could 4x your business

There is a direct correlation between real estate growth and the size of your lead database. Seems like a no-brainer, right? More leads equal more opportunity for success. In fact, we’ve discovered that teams and businesses investing in lead generation efforts experience a compounding growth effect. Over eight years, they typically witness growth in production […]

How to personalize the homebuyer journey and exceed customer expectations

Compared to a few decades ago, purchasing a home today is more of a digital experience. Home buyers have easy access to online educational tools and resources, making them hands-on and proactive with their home search. In the 2018 Profile of Home Buyers and Sellers, the National Association of REALTORS® (NAR) reported 44 percent of […]

The value-added services clients appreciate most

I was once hired to sell a breathtaking property in Oyster Bay Cove, New York, with 63 acres of private parkland. While beautiful, the listing was also a challenge: I had a very motivated seller, a multimillion-dollar home, and a property the size of a golf course. So I got creative. It just so happened […]

The future of real estate: A consumer model

The big takeaway from Inman Disconnect is that there are two fundamental ways of looking at the real estate future: bright or dark. This group of influential real estate professionals resolved that the future was promising because consumers were taking charge. Source: click here

Think you’re good at closing? Take the quiz!

Here are 10 questions from our new agent sales training that address different aspects of the closing process — let’s see how well you do. Source: click here

Why the class action lawsuit against NAR and the big brokers makes sense

The looming class action lawsuit against the National Association of Realtors and a handful of big-box brokers doesn’t put the future of the real estate industry in as dire straits as NAR and its members would have you believe, argues Hawaiian broker Bryn Kaufman. Source: click here

Alexa who? Yotelpad Miami will offer robot butlers

In the underway Miami location, Yotelpad partnered with a company called TechMetics to roll-out three robotic hospitality robots to assist owners and, of course, add the appeal of futuristic smarts to the marketing literature. Source: click here

Bada bing! Tony Soprano’s New Jersey home is on sale for $3.4M

The spacious New Jersey home where Tony Soprano and his family, the central characters of HBO’s hit mob TV drama series The Sopranos, once called home is now up for sale with a starting price of $3.4 million. As first reported by The New York Times, the North Caldwell, New Jersey property (located at 14 Aspen Drive, North […]

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