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Capture and nurture leads with Placester’s integrated marketing platform

The digital age has changed the way real estate agents attract new business. No longer is a sleek, mobile-friendly website tied to a powerful CRM a nice-to-have. These are now essential components of a modern agent’s arsenal, and the key to attracting and converting leads. Matt Barba recognized this early in his real estate agent […]

Smart home tech your clients need right now

Full disclosure. I am a complete, total tech geek. My first big tech purchase was the hot “personal digital assistant” Palm VII way back when I was 19 years old. Some of you reading this probably have no idea what that is, but imagine if a GameBoy had apps, really, really slow internet connection and […]

USDA loans provide great option for home buyers on the edge of suburbia

Do you have clients who have the income and reserves to buy a home, but not the down payment? If they live in the right area, a USDA loan could be a perfect option. USDA loans (also referred to as Rural Development loans) are backed, directly guaranteed or insured by the Department of Agriculture to […]

What to do when digital advertising no longer works

How would the real estate industry change if its online paid advertising models no longer worked? There’s a tremendous transformation taking place that will fundamentally alter how you will do business in the very near future. What can you do to be prepared? Linda Yaccarino, NBCUniversal’s ad chief, described the situation facing the advertising industry […]

Bottoms up or buttoned up? 10 tips to an epic corporate reward trip

You’ve had a killer year with sales through the roof, so trust us when we say there is no better way to reward your top producers than with an all-expenses paid corporate trip. We know, we know; some of you may think this sounds crazy because of the cost or logistics involved in a corporate […]

The 8 best real estate apps and tools to kick off 2018 right

The end of the year is traditionally when real estate agents start reviewing the professional successes they’ve had over the past year and determe how they could have even more success in the year ahead. Fortunately, there are many excellent apps and tools for helping people in the real estate industry thrive in their career […]

7 little extras that buyers don’t expect — but love

Getting to the closing table is always an exciting moment for buyers, sellers and real estate agents, but there are numerous hurdles during the life of the transaction, whether representing the buyer or seller, and making your clients happy is the name of the game. Throughout my career I have had a lot of success […]

Cherre uses big data to manage and market your business

Have suggestions for products that you’d like to see reviewed by our real estate technology expert? Email Craig Rowe. Cherre is a data-driven brokerage management and marketing solution. Platforms: Browser; iOS companion app Ideal for: Larger, tech-savvy real estate offices; boutique, urban brokerages; New York City-based real estate companies. Top selling points Proprietary data aggregation […]

Connect/Reflect: Enjoy the magic, maximize the experience

Bret Calltharp, Director of Consulting & Special Projects at Better Homes and Gardens Real Estate, has been a passionate advocate for coming to Inman Connect New York over the years, and has some great techniques and recommendations for how to ensure that you maximize the experience over the course of what can be a very, […]

Real estate daily market update: December 4, 2017

 We’ll add more market news briefs throughout the day. Check back to read the latest. Most recent market news Black Knight’s Monthly Mortgage Monitor Report, October 2017 The national delinquency rate saw its second consecutive annual rise as Hurricanes Harvey and Irma continued to impact the mortgage market. Overall, delinquencies ticked up 4 basis points […]

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