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our goal is to help you stay informed by providing timely and interesting articles.

Low inventory will be huge challenge to home sales in 2018

On Tuesday, the real estate industry breathed an unexpected, if temporary, sigh of relief with news that single-family housing starts spiked to 930,000 units in November, up 5.3 percent over October for a 10-year high unattained since the subprime mortgage crisis of 2007. The gains piggybacked on increases in October, when overall housing starts rose […]

How can I afford to live in California and still buy my morning latte?

California is in the middle of a full-on crisis of housing affordability. The supply of homes for sale in our golden state has dropped off the proverbial cliff, income has not kept pace with price increases, and most folks don’t have the down payment to buy. Don’t head for the hills and go off the […]

Colorado MLSs sign deal to share listing data

In a nod to brokers, two Colorado multiple listing services have inked a deal to share real estate listing data. Information and Real Estate Services (IRES) in Northern Colorado and the Pikes Peak Association of Realtors began sharing active and sold listings on Monday through a free tool called RPR View from National Association of […]

How to implement email marketing

Rather than fixating on email marketing tools during his Inman Connect presentation, marketing pro Joe Garcia told the Inman audience to start by focusing on the message within the email. To be effective, your message must be relevant, engaging, timely, and it should always have a clear call to action (CTA). Listen in to hear more […]

Agent/broker perspective: How can brokers help agents transition to part-time?

In this monthly column, Anthony Askowitz will explore a hypothetical Miami real estate situation from both sides of the broker/agent dynamic. A Miami agent has enjoyed a good career working full-time in real estate, but a new opportunity has her interested in making the transition to part-time. Agent perspective I have truly loved my decades […]

Matterport tours will get ‘roOomy’ in 2018

Have suggestions for products that you’d like to see reviewed by our real estate technology expert? Email Craig Rowe. Virtual staging company roOomy announced last week a collaboration with 3-D property modeling provider Matterport, who just last month partnered with one of China’s largest real estate agencies. In what seems like a very sensible partnership, roOomy […]

5 tech gadgets every real estate pro will love

Have suggestions for products that you’d like to see reviewed by our real estate technology expert? Email Craig Rowe. Voice-activated internet, big data and chatbots are popular these days, and the stream of new gadgets empowering these concepts isn’t at all ready to be dammed. If you’re like us and love technology, then you’ll dig […]

Feeling burned out? Ask yourself these 4 soul-searching questions

Reposted with permission from Rachael Hite.  For many real estate agents, 2017 has been an incredibly vigorous and fruitful year in closings. Working in direct sales is a challenge. Customers demand clear communication, sufficient attention and extremely kind and pleasant interactions. For even the most seasoned agents being “on” all the time is physically and […]

How can new real estate agents stand out on social media?

Especially as a new real estate agent, it’s critical to capture leads from your sphere of influence through social media. Go after people who have an affinity for social media first. There’s an simple rule of thirds that applies to social media. Split your posting into three groups. One-third of your posts should be: Personal: […]

Real estate daily market update: December 22, 2017

 We’ll add more market news briefs throughout the day. Check back to read the latest. Most recent market news Friday, December 22 U.S. Department of Housing and Urban Development (HUD) and the U.S. Census Bureau New Residential Sales in November 2017 Click image for release New home sales Sales of new single-family houses in November […]

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