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9 do’s and don’t’s for planning a listing shoot during the holidays

You can try to avoid it, but at some point in your real estate career, it will happen: someone will ask you to list their home during the holidays. Don’t despair, though. There are ways to work around the inherent challenges of selling a home during that magical period between Thanksgiving and New Year. You […]

Millennials, taxes, disasters: 10 predictions for 2018

Home prices are up, the stock market keeps hitting all-time highs and consumer confidence has soared. On the other hand, we’ve been rattled a year of unprecedented natural disasters, growing divisiveness and an on-going inventory shortage. What will happen in 2018? Taking a cue from Brad Inman’s top 10 predictions for 2018, here’s my take on […]

5 ways to generate more leads with less effort

Getting new leads as a real estate agent can sometimes be a real headache. It might feel like you have to jump through hoops to get one potential lead and use up a lot of your time doing so. But it doesn’t have to be complicated, and you can start today without putting in too […]

How to create a website as a brand new real estate agent

As a new real estate agent, you’re ready to set the world on fire with all your new knowledge. But before you can strike the match, you have to get your marketing plan in order. An essential part of that marketing plan is your website. Your website is where you will drive traffic to showcase […]

Structurely’s personable chatbot will cultivate leads for you

Have suggestions for products that you’d like to see reviewed by our real estate technology expert? Email Craig Rowe. Structurely is a lead cultivation chatbot for real estate agents. Platforms: Browser; iOS; Android Ideal for: Portal advertisers; agents active in online marketing and social media Top selling points Multiple lead sources Well-versed, empathetic chatbot Clear […]

How to rope in more seller leads with Mega Agent Pro

Every real estate agent knows listings are gold; they also know they can be hard to come by. Successful, busy agents don’t like to be bothered with tasks not directly related to grooming prospects and serving clients, in particular cold-calling. That’s where Mega Agent Pro’s seller lead-gen service comes in. Mega Agent Pro pores over […]

5 keys to winning at lead-gen as a brokerage

Running a cost-effective lead-generation program is as difficult as anything else brokers will do. It requires diligence, smart systems, accountability, agent buy-in, measurement, and, increasingly, automation and brand exposure. Once you’ve decided to run an in-house program, you must ask yourself if you really know how to capitalize on the latter two components. Follow the […]

How TorchX helps brokerages centralize and automate digital marketing for their agents

Brokerages know how hard it is to optimize their digital marketing efforts and to support those of their agents. TorchX’s powerful platform solves this pain point in one system. The TorchX platform gives brokerages and their agents sleek, mobile- and SEO-optimized websites, an integrated CRM with automated follow-up features and expert lead generation support. A […]

Connect the Speakers: Rivers Pearce on making sense of the data

Rivers Pearce appears at Inman Connect New York (Jan. 22-26, 2018, Marriott Marquis Hotel, Times Square) presenting his marketing track talk “Five Best Tools for Measuring Marketing Results.” SAVE MY SEAT We’re really excited to have you joining us as a speaker for Inman Connect New York, but tell us a little more about yourself. […]

Connect/Reflect: Never eat alone!

Karen Bigos, a broker-owner at Towne Realty Group in northern New Jersey, knows a thing or two about learning and growing your business at Inman Connect. We recently had the opportunity to sit down with her, and here she shares some of her best advice for navigating the conference, picking the right sessions and making […]

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