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Lesson Learned: You gotta have faith

In this weekly column, real estate agents across the nation share stories of the lessons they’ve learned during their time in the industry. This week, Virginia team leader Gina Tufano. Source: click here

3 marketing activities all agents should be doing

Because you’re running your own business, it’s even more important to balance all of your talents and cognizantly incorporate good marketing in your day-to-day tasks — regardless of your experience level or what’s happening in the market as a whole. Here are three things all agents should master. Source: click here

Wanna sharpen your skills? Try these classes and certifications

Whether you’re considering earning additional certifications to bolster your credentials and impress clients or taking classes just to enrich your real estate knowledge, the well-rounded Renaissance agent is a successful one. Here are some ideas for you to take your skills to the next level. Source: click here

Real estate teams should demand more. Here’s why.

Teams are often the highest contributors to brokerage sales volume, making them a critical part of today’s real estate landscape. Teams are also one of the fastest growing segments in real estate, so it’s important for brokers to make an effort to do whatever they can to recruit and retain teams in their organization. Unfortunately, […]

What kind of leader are you?

World-renowned author and speaker, John C. Maxwell, says, “Leadership is influence – nothing more, nothing less.” The real essence of and starting point towards leadership is when someone realizes he or she can make a difference. Leaders see things other people don’t see. A leader in real estate is someone who believes he can really […]

Using data to find your buyer

Thanks to the rapid proliferation of online tools for homebuyers, the sales landscape for REALTORS© has evolved. “Back in the old days … REALTORS© kept all the information,” says Troy Owens, a leading agent with Group One Sotheby’s International Realty. “They were the gatekeepers. To get into a home, you had to have a REALTOR© […]

Create an office space that engages and inspires

Great office design speaks volumes about a company – it conveys the firm’s personality while creating a welcoming space that encourages productivity and engages the community. As part of its annual awards, Leading Real Estate Companies of the World® (LeadingRE) presents an award for Most Innovative Office Design, recognizing a member from its global network […]

Does the car an agent drives to a listing appointment matter?

When Courtney Clarke showed up to meet a potential client last month, the first thing she ended up talking about was her 2018 M5 BMW. The man, a mechanic, loved it. Source: click here

Raising the real estate bar, the Zillow and Compass way

A few years ago, a real estate veteran allegedly wore a hat with the number “40” emblazoned on the crown, which was his purported ranking on the Stefan Swanepoel 200 Power List. Source: click here

Real Trends vs. Swanepoel Mega 1000: Firms spar over lists

Real Trends, the analytics and consulting firm behind the Real Trends 500, is taking aim at T3 Sixty, the publisher of the Swanepoel Mega 1000, another industry ranking of the top brokerages in the country. Source: click here

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