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50 blog post ideas that’ll attract homesellers

The best way to attract seller leads is to create quality information that will help them and position you as the local expert. Here are 50 blog post ideas aimed at attracting sellers. You only need to write them once, but you can repurpose them throughout your career. Source: click here

Forget Zestimates: Use DashCMA on your listing presentations

DashCMA quickly performs robust comparative market analyses for real estate agents. The CMA visualizes data to better communicate home values to clients and uses metrics that many others don’t. Source: click here

Avoiding trouble: 8 digital marketing rules for agents

There is increasing buzz around lawsuits against social media platforms, real estate agents and brokers over “scammy” and “spammy” lead generation activities. Some of these problems come from real estate professionals who don’t fully understand digital marketing practices and technology. Here are eight easy rules for agents who want to stay out of the fray. […]

3 ways to actively ensure the longevity of your career

While attending the real estate licensing program, I learned an insane statistic: About 90 percent of real estate agents leave after five years. How do you prevent falling prey to the five-year itch? Actively continue your education through these three avenues. Source: click here

Feds release long-awaited opportunity zone regulations

The federal government released a set of regulations Wednesday that are meant to stimulate investment in businesses and real estate projects in financially distressed areas. The regulations are meant to clarify rules governing “opportunity zones,” or 8,700 low-income areas that are scattered across the country. The program works by giving people tax breaks when they […]

Why are real estate agents still holding open houses alone?

The question has prompted a debate — including in a recent Facebook post with hundreds of comments — over how to safely welcome strangers into a property. Source: click here

Coldwell Banker Bain ‘unleashes’ brand and tech refresh

Coldwell Banker Bain announced on Wednesday a full organizational change to support its agents with new technology, marketing and branding. The change taking place at Coldwell Banker’s largest affiliate is being dubbed, “Coldwell Banker Bain Unleashed.” “At its core Unleashed is a major operational shift change that implements a new staffing structure and an enhancement […]

Zillow Offers opens Southwest hub, plans to add 160 new jobs

Zillow’s cut the ribbon Wednesday on a new Southwest hub that will serve as the operations center for its year-old Zillow Offers platform. Source: click here

Civil rights suit may force Zillow to make websites ADA accessible

Two consumers have filed a civil rights lawsuit against Zillow Group seeking to compel the company to make its websites accessible to people with visual disabilities. Source: click here

Mystery solved? Kim Kardashian reveals how her crazy sink works

A week after a fleeting view of Kim Kardashian’s minimalist, basin-less bathroom sink lit up the internet, prompting social media users to theorize how the sleekly designed household fixture worked, the reality star and entrepreneur on Wednesday finally revealed the mystery behind its mechanics. In a video produced by Vogue last week as part of […]

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