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Who do you want to sell to? 4 tips for honing your target market

Who is your ideal client? Everyone, right? Wrong. Here’s why honing in on your target audience is crucial to killing it in your market and how to make sure you’re doing it right. Source: click here

The Real Word: Tom Ferry on building a business (and a life)

Watch Byron Lazine and Nicole White give a real estate agent’s perspective on industry-related topics. This week, they sit down with real estate coach Tom Ferry to discuss building a business, work-life balance and how he’d build a brokerage (not that he is).  Source: click here

3 ways coaching can help you be a better agent

Do you need a coach? The answer lies within you and your needs. A coach doesn’t have to be a paid coach; it could be a mentor, a confidant or a person you hire. As long as you work with a pro, your business will improve in these aspects. Source: click here

Listing Bits: Real estate tech’s transition to the Web API

What’s it going to take to get real estate technology vendors to transition away from RETS to the Web API? RESO is hoping that both a carrot (providing easy-to-use replication tools) and a stick (large MLSs putting a “death date” on RETS feeds) will facilitate the move. Source: click here

Should you be working with this buyer? 3 ways to tell

One of the most important rules of sales is to not spin your wheels on a dead-end deal — and real estate is no exception. Taking a few extra steps in the beginning to qualify a new buyer beyond financing can help set up both parties for success. Here are three ways to qualify buyers and dodge […]

The Inman Weekender: Compass buys Stribling & Associates

  Catch up on the news this weekend Compass to acquire Stribling & AssociatesBY PATRICK KEARNS | APR 3 Zillow unveils new logo and Premier Agent scoring systemBY JIM DALRYMPLE II | APR 2 Realogy, KW top Swanepoel Mega 1000 rankingsBY PATRICK KEARNS | APR 2 All of the ‘Selling Sunset’ agents, explainedBY VERONIKA BONDARENKO […]

SoftBank eyeing additional $15B for its Vision Fund: Report

Softbank’s Vision Fund, the venture capital arm of Japanese conglomerate SoftBank, is seeking to raise an additional $15 billion to more heavily invest in tech startups, according to a recent Bloomberg report. The venture capital fund has led multiple massive funding rounds for both Compass and Opendoor. Compass CEO Robert Reffkin directly addressed the controversy surrounding SoftBank’s […]

NY developer sentenced to 6 years in prison for fraud

A New York-based real estate developer was sentenced to six years in prison on Thursday for running a multi-year scheme to defraud investors of $58 million, the U.S. Attorney’s Office for the Southern District of New York announced. Michael D’Alessio, a 53-year-old New York City, man pled guilty to misleading investors about luxury developments in Manhattan, […]

MyHouseby will now digitize construction for San Antonio buyers

Have suggestions for products that you’d like to see reviewed by our real estate technology expert? Email Craig Rowe. Virtual custom homebuilding software myHouseby launched services this week in San Antonio, Texas. The company provides prospective homebuyers with a tool for virtually designing a new home, allowing them to select everything from available parcels to […]

Why iBuying is the new Zestimate

Republished with permission from Mike DelPrete. When Zillow launched in 2006, its Zestimate was its claim to fame. The Zestimate was a lead generation tool that attracted consumers by giving them a starting point for determining what their home — or any home — is worth. It was online, it was fast, and it was […]

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