Greg Schwartz, president of media and marketplaces at Zillow, highlighted three critical changes the industry must make to service customers better. Source: click here
On the HGTV series, Trecie Wheat Hughes and Jackie Wickens help buyers see potential in Montana properties. In real life, they recently jumped to Coldwell Banker. Source: click here
The Consumer Federation of America has released another scathing report about the real estate industry, this time focusing on an alleged lack of transparency regarding agent commissions and commission splits. Released on Monday, the report is based on a survey of 2,000 Americans, as well as conversations with 200 agents located in 20 metros and […]
At Luxury Connect, top luxury agents discussed how the latest crop of tech millionaires is transforming the luxury real estate market, and what it takes to work with them successfully. Source: click here
“If anyone thinks Zillow is doing Zillow Offers to make money on home price appreciation, they’re wrong,” Rich Barton told the audience at Zillow’s Unlock event Monday. Source: click here
Here on Inman.com, top real estate professionals find guidance and best practices to reach their target market. One of the evergreen precepts of a smart marketing strategy is to take a multi-channel approach, adjusting the message and the means to fit the channel. The same is true for vendors who offer solutions and products for […]
How do you go from making no money to earning a six-figure-plus gross commission income in 12 months — without using online leads or referrals? Meet Joe Hartsell, who talked about how he did it with Katie Maxwell on stage at Inman Connect New York. Create your own success story at Inman Connect New York […]
Expansive, one-of-a-kind views are a significant selling point for luxury homes, often garnering bids that are 30 to 50 percent more than the asking price. But a killer view can come at the expense of accessibility, with homeowners having to climb steep flights of stairs or traverse winding driveways to take full advantage of their estate. […]
Aimee Johnson, Zillow’s chief marketing officer, says the real estate journey isn’t linear and the industry needs to work together to make it more joyful for consumers. Source: click here
To kick off Luxury Connect, Brad Inman told the audience: “In an uncertain time, you’re never more needed. When people are uncertain, they need really good advice.” Here’s how you can be prepared to give that advice. Source: click here
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