When you send a potential buyer or seller to your current website, what do they see? Is it your face? Your name? Your logo, colors, images, and content? Or is your personal touch getting lost in a sea of multi-million-dollar branding belonging to the biggest names in the business? Sure, a company-provided website and CRM […]
Luxury buyers may have numerous options when it comes to choosing a home, but that doesn’t make their search any simpler. In my professional career as a real estate agent with The Cilic Group, Sotheby’s International Realty Pacific Palisades, I’ve sold or supervised over $5 billion in real estate — and learned firsthand how high-end […]
Realtors get into this business because they love helping people buy and sell homes. But often, that’s not enough to achieve the success they desire. “The skills that make you really great at helping your clients through this transaction don’t really bring any clients in the door — which is step number one for any […]
Clear your cookies. Delete your browsing history. Switch to Incognito. Google is poised to bring the power of aggregation to real estate. First, a little history. If you’ve worked in digital marketing since 2016, you remember when Google used to sell Sidebar Ads on the side of search results. These ads didn’t perform nearly as […]
Hospitality giant Marriott is reportedly launching a home rental service to take aim at Airbnb, HomeAway and other short-term rental companies as more consumers shrug off traditional hotels in favor of short-term rentals. Marriott could reveal plans for the new service as soon as next month, according to a report Monday in the Wall Street Journal. […]
Michael Wolf, a photographer known around the world for capturing photos of skyscrapers and high-density urban architecture in some of the world’s most populated cities, has passed away at age 64. Michael Wolf, Courtesy of Blue Lotus Gallery Wolf, who was born in Germany but grew up in the U.S. and Canada, had an illustrious career […]
Gary Keller has embarked on the risky journey of reshaping Keller Williams around his technology vision. The fate of the universe is not at stake, but Keller’s legacy might be. Source: click here
Keller Williams is mulling significant changes to its profit share model by removing associates from the lifelong revenue program when they jump to a competitor. Source: click here
If you’re intimidated by the prospect of walking up to complete strangers and talking about your job, try one of these natural conversation-starters to get the ball rolling. Source: click here
Chris Haddon sits down with D.C. agent and investor Cher Castillo, who shares why jumping into real estate — both investing and working with clients — has ultimately created her success and what she’s learned along the way. Source: click here
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