Major East Coast multiple listing service Bright MLS announced Wednesday that it has rolled out a new policy on so-called “pocket listings,” requiring agents to add any properties they are publicly advertising to the system or, eventually, they’ll face steep fines. Source: click here
Hosting an open house is a critically important event in a new agent’s career, especially if it’s for another agent. It’s often the first public appearance for agents to showcase themselves to the community and beyond. Here are 10 things new agents must know to nail that open house. Source: click here
Startups look promising on the outside, but they can’t always live up to the hype, says Tammy Britt. The longtime D.C.-area agent shares her experience with a startup after 16 years as a top performer with some of the biggest names in the real estate business. Source: click here
Between a column in “The New York Times” and a Facebook post, I can’t help but wonder how healthy the job of buying and selling real estate is for our kids. How are our children influenced by our career choices, our screen time and our stress levels? And what can we do about it? Source: […]
It’s become harder for a typical African American family to afford a home in the years since The Great Recession, with many families able to afford just 25 percent of homes for sale last year, down from 39 percent in 2012, according to a new study from Redfin released Wednesday. “As prices rise, minorities can […]
Today’s sellers may have done their own research and come up with their own prices, so it’s up to agents to manage expectations and gently deliver reality. Source: click here
Justin Bieber surprised fans and real estate agents Friday by announcing on Instagram his desire to sell the $8.5 million mansion where he and wife Hailey Baldwin live. In a late-night spree, the “I don’t care” singer uploaded more than a dozen photos of the Beverly Hills property with captions asking his 120 million followers […]
“It’s really important to present yourself and your personality,” Jon Krabbe, founder of digital marketing firm Agent Image, said Wednesday morning during Inman Luxury Connect in Beverly Hills. “They can tell if it’s authentic.” Source: click here
At Inman Luxury Connect, Carrie McCormick, a development specialist at @properties, said that video marketing is a “requirement” these days, and her co-panelists said that staging is a top priority to create an emotional impact with buyers. Source: click here
When luxury agents David Parnes and James Harris wanted to get into real estate years ago, they didn’t have a track record, contacts or anything else that agents typically need to succeed. So they hit the pavement. Here’s how that lead to success. Source: click here
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