Luxury real estate brands excel in sophisticated branding, marketing and copy writing. Here are five ideas that real estate businesses looking to scale in 2019 can learn from luxe brands. Source: click here
Most agents will agree that losing a deal they’ve worked hard to put together is never fun. Sometimes though, it can almost feel like a higher power is at work and a failed deal can truly save the day. Here are three examples of how it can all work out just fine. Source: click here
In this tale of two homebuyers — one who sold at the bottom of the market, and one who bought — we look at what happens when a homebuyer decides to play the long-term game and why we must teach our clients the long-term benefits of owning a home and locking in a mortgage payment […]
There’s much hype about technology in the real estate industry, but are real estate agents even using the technology available to them properly? Does the use of technology result in more sales? Will the company with the best technology win? And if so, what will they win? So many unanswered questions about agent tech — […]
Real estate brokerages anticipate big challenges to come from evolving technology and “nontraditional market participants,” according to a new NAR survey. Source: click here
Florida real estate agent Laura Calhoun was freshening up a property when an emergency forced her to put her life-saving skills to use. Calhoun, who works at Inlet Beach’s Hilary & Reverie, was freshening up the flower beds at one of her listings when she decided to introduce herself to a neighbor next door. They […]
Where’s the disconnect, and what does it take to bridge that gap? Listen in as moderator Denee Evans, CMLS, and Sam DeBord, Coldwell Banker Danforth, explain the issues between brokers and the MLS. Source: click here
Baton Holdings, the successor company to financial services and marketing company Bankrate, has agreed to pay $28 million in fines to resolve a government investigation into accounting and a securities fraud scheme carried out by former executives. In settlement documents with the U.S. Department of Justice (DOJ), Bankrate admitted former executives engaged in a scheme […]
Keller Williams company-wide purge of “ghost agents” immediately dropped the franchisor’s agent count by nearly 11,000, according to company earnings. Source: click here
The number of homeowners sitting on negative equity has grown for the first time in four years, according to new data from CoreLogic released Thursday. Nationwide, 35,000 more homeowners now owe more for their mortgages than their homes are worth — an unexpected figure given that the numbers have been falling since 2015. In total, […]
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